Genuine Value: The John Deere Journey

$30.00 CAD

pp. 286, “Genuine Value: The John Deere Journey plows a contemporary furrow through the heritage of one of America’s oldest and most respected corporations. The book pairs a collection of rare photos with statements illuminating the company’s four sustaining values — quality, innovation, integrity, and commitment. Just as John Deere, the blacksmith, fashioned a polished-steel plow that ushered in mechanized agriculture, Genuine Value reinvents the corporate history book as a thoughtful exploration of the essential role values play in the enduring success of organizations.”

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SKU: 202244 Category:

Book Information

ISBN 0866912762
ISBN13 9780866912761
Number of pages 286
Original Title Genuine Value: The John Deere Journey
Published Date 2000
Book Condition Very good
Jacket Condition Very Good
Binding Hardcover
Size 4to
Place of Publication East Moline, IL, U.S.A.
Edition First edition
Category:
Author:
Publishers: , ,

Description

pp. 286, “Genuine Value: The John Deere Journey plows a contemporary furrow through the heritage of one of America’s oldest and most respected corporations. The book pairs a collection of rare photos with statements illuminating the company’s four sustaining values — quality, innovation, integrity, and commitment. Just as John Deere, the blacksmith, fashioned a polished-steel plow that ushered in mechanized agriculture, Genuine Value reinvents the corporate history book as a thoughtful exploration of the essential role values play in the enduring success of organizations.”

Additional information

Weight 1.79 kg